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Shimano Europe News

Shimano signs agreement to acquire Lazer Sport

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Shimano Europe (Shimano) is proud to announce that it has signed an agreement for the acquisition of Lazer Sport NV (Lazer), the Belgian helmet company, on 30 June 2016. Lazer, founded in 1919, is the world's oldest helmet company, designing, manufacturing and marketing its protective headwear...
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The ultimate in road bike supremacy: New DURA-ACE groupset

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Shimano today announced DURA-ACE R9100, its most advanced groupset ever. Featuring Synchronized Shifting, power measurement, hydraulic stopping power, new wheel profiles and wireless connectivity.

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Shimano electrifies its MTB offering with dedicated e-mountain bike components

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Explore new grounds with SHIMANO STEPS MTB. The all-new SHIMANO STEPS MTB components deliver maximum enjoyment at whatever effort level you desire, meaning you can extend your riding potential to explore new grounds and conquer new horizons.

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Touring and Trekking gets new DEORE XT performance

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Shimano raises the bar for dedicated trekking components. Complementing the release of its DEORE XT mountain bike components, Shimano is bringing out its most advanced components yet for touring and trekking, with the added benefit of SHIMANO SHADOW RD rear derailleur technology. 

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Di2 technology lands at DEORE XT level

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Introducing the technology to change your ride. Two years after launching the world’s first commercially available mountain bike electronic shifting system, Shimano brings the power and the technology to drastically change the way you ride to DEORE XT level. 

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